Muc-Off Partners with Forestry England to Help Protect Mountain Bike Trails

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Muc-Off, the global leaders in bicycle care, has partnered with Forestry England on a new three-year partnership, bringing together two organisations with a shared passion for protecting the places riders love most.

The partnership marks a major step forward for Project Green, Muc-Off's sustainability initiative. Building on the brand's work to reduce its own environmental impact, this collaboration takes things up a gear by supporting real-world ecological restoration and sustainable trail stewardship across the nation’s forests.

At the heart of the partnership are two pillars: community trail stewardship and woodland restoration. Muc-Off and Forestry England will deliver community volunteering days focused on mountain bike trail maintenance at Moors Valley Country Park and Forest.

The partnership also builds on Muc-Off’s existing support for riding destinations across the nation’s forests, including Whinlatter Forest and the Forest of Dean, where the brand has direct sponsorship agreements, as well as Watchmoor Bike Park.

Alongside this, the partnership will support the planting of approximately 3,600 native broadleaf trees over three years, beginning with restoration work at Vernditch. This ancient woodland in North Dorset was historically replanted with non-native conifers. Replanting with native species will boost biodiversity and create new habitats for wildlife.

Planting at Vernditch will begin in winter 2026/2027. Further tree planting is planned for 2027/2028 and 2028/2029 at locations to be agreed by Muc-Off and Forestry England. Species will include oak, hazel and hornbeam, with professional aftercare helping the trees establish and thrive for years to come.

Alex Trimnell, Muc-Off CEO, Owner and Founding Family Member said:

“Muc-Off was born from bike culture, so supporting the forests and trails that fuel the riding community means a huge amount to us. This partnership takes Project Green beyond our own four walls and into the places that matter to our community. We’re beyond excited to get stuck in and help create a positive legacy for riders, forests and future generations. Riders know better than anyone how incredible these spaces are. Now it’s time to give back. Whether we’re planting trees, maintaining trails or helping our community connect with conservation, we’re ready to bring the energy, the passion and the Muc-Off attitude to protecting the forests we all love.”

But this is not just about planting trees. It is about action, community and shared responsibility. Each year, the partnership will include employee volunteering sessions, giving Muc-Off team members the chance to take part in hands-on conservation, including winter tree planting and summer woodland management activities.

Leif Mann, Corporate Partnerships Manager, Forestry England said:

“Forestry England cares for the nation’s forests for people, nature and climate, and partnerships like this help us create lasting impact. Working with Muc-Off provides a fantastic opportunity for the cycling and mountain biking community to support these special places. Together, we can help care for the nation’s forests, so they continue to thrive for generations to come.”

Details of upcoming community volunteering opportunities will be announced through Muc-Off and Forestry England’s social channels.